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Rising gas prices fire up bloggers

CNN.com - Rising gas prices fire up bloggers - Jun 22, 2006

The marketing research firm Umbria Communications, in partnership with CNN.com, studied blog postings published between the weeks of March 12 and May 28, and found that the number of mentions of gas prices increased by more than 45 percent — from 4,032 mentions/million posts to 5,865 mentions/million.

Interesting how Blogging can now be used to measure the pulse of what’s important to consumers…which makes some sense. If we could open up thousands of people’s diaries we would know what is important to people who journal, so blogs being online journals….

CNN


22 June, 2006 |



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