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Internet Advertising Gains at Newspapers’ Expense

Internet Advertising Gains at Newspapers’ Expense - New York Times

“The Internet’s relevance in the 18-30 year age group has reached critical mass and is completely reconfiguring how car companies need to reach out to first-time buyers,” said Lonnie Miller, managing director for the Polk Center for Automotive Studies. “Generation Y is tuning out traditional advertising, and watching what they want, when they want.”

Wow, it looks like newspapers have more than just blogs to worry about.

NY Times


2 February, 2006 |



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