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Web Leaders See Little Need For TV - Yahoo! News
Web Leaders See Little Need For TV - Yahoo! News
“We really believe in the ability of the [online] medium to connect with distinct audiences in a way that, with other forms of media, is just not possible,” said Kevin Conroy, evp of AOL Media Networks.
AOL is betting the farm on this new business strategy. To forgo the investment in traditional advertisiing speaks volumes about how far the internet has come.
30 July, 2005 |
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