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Burnsville Firm Looks To Capitalize On School Website Names

Burnsville Firm Looks To Capitalize On School Website Names

Steve Alexander, Star Tribune
June 22, 2005 POMIJE0622

A Burnsville investment company plans to commercialize the websites of the nation’s high schools and universities using 23,000 sound-alike website names it has acquired.

BDC Partners said it wants schools to help it create advertising-supported websites with sound-alike but easy-to-remember names such as edinahornets.com (real website is www.edina.k12.mn.us/edina high/), edenprairieeagles.com (real website is www.edenpr .k12.mn.us/ephs/) or universityofminnesotagolden gophers.com (real websites include www.gophersports.com and www.umn.edu).

Source - The Minneapolis Star Tribune (http://www.startribune.com)


22 June, 2005 |



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